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NETFLIX UNVEILS ANOTHER SETTOP BOX
Tuesday, May 20 2008
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Online movie renter Netflix has chosen a settop box by the little-known startup Roku for its online streaming service. The box will cost $99 with no additional monthly fees. Reviewers on tech sites have generally applauded the device, saying it can be set up in a few minutes and produces a picture that compares favorably with that of a DVD player. (High-definition streaming is reportedly on the horizon.) Several have complained, however, that only about 10 percent of Netflix's total library of 100,000 features are available via the service and few newer films. They also question whether consumers will be willing to add yet another settop box to the clutter of boxes that they have already accumulated.
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